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The following PR articles this month share the scoop on web trends, crisis communications and green marketing. If you come across an interesting PR article, please send it to prsacolorado@gmail.com or tweet a link @PRSAcolo. What the Web of Tomorrow Will Look Like: 4 Big Trends to Watch
(Mashable) At last week’s PRSA Colorado luncheon, we asked a few of our media panelists: What is the most important thing PR people need to know about the media in 2010? The following PR articles this month share the scoop on product placement, mobile marketing and social media measurement. If you come across an interesting PR article, please send it to prsacolorado@gmail.com. For Causes, It’s a Tougher Sell: Companies have learned that to promote charitable causes they need to do more than wrap a pink ribbon [...] The following PR articles this month share the scoop on new F.T.C. rules, ethics in regards to social media and a study on nonprofits and social media use. If you come across an interesting PR article, please send it to prsacolorado@gmail.com. “Pepsi Apologizes for Before You Score iPhone App” – Wall Street Journal Digits Blog – http://bit.ly/kmfop “New [...] The following PR articles this month share the scoop on social media newsroom must-haves and the secrets to Tweeting your corporate culture. If you come across an interesting PR article, please send it to prsacolorado@gmail.com. “9 Social Media Newsroom Must-Haves” – Shannon Paul’s Very Official Blog – http://bit.ly/19kQna “Short and tweet: Insights from the 140 Character Conference” – [...] The FDA studies ways to be more open with the public and a new book details the rise of Jimmy Choo shoes and how celebrities were courted to get wider exposure for brand. In case you missed these articles about public relations this month, they’re worth the read. If you come across an interesting PR article, [...] Domino’s president responds to a social media storm and an advertorial featuring NBC’s new drama “Southland” stirs up controversy. In case you missed these articles about public relations this month, they’re worth the read. If you come across an interesting PR article, please send it to prsacolorado@gmail.com. “Protecting Your Brand from Social Media Assaults” – PR Tactics [...] Suzanne Trantow As a job seeker, my weekly routine includes attending networking events, connecting with people, applying for positions online, working on freelance clients and everything in between. When I need advice or a fresh perspective, I turn to Twitter and follow some of the wise professionals who share a wealth of resources and articles about [...] |
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