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As a nonprofit, you probably spend a lot of time recruiting and training board members. You look for the right skills, contacts and commitment to your organization’s mission. But perhaps you forget to give board members an essential tool for becoming effective advocates—clear messaging to tell your organization’s story. As a result, board members either don’t advocate [...] PRSA Colorado is highlighting case studies from the past Gold Pick Awards. MGA Communications won a Gold Pick in the category of Government Events and Observances. Summary of the Situation: Refuge Roundup A former chemical manufacturing site is not likely to top a parent’s list of places to bring his or her child to explore nature. And that [...] If you have member news, please send it to PRSAColorado@gmail.com. Media News: Will readers pay for online news? That’s a gamble the Denver Post is making after announcing last month that parent group, MediaNews, will begin charging for online content at many of its big regional dailies – including the Denver Post. Steve Saunders’ last day with KMGH [...] Doug Magee Doug Magee from MGA Communications tackles how to measure social media. This was a hot topic on Wednesday’s panel on traditional and social media. A question that consistently comes up at MGA Communications in discussions about social media is how do we know if the social media efforts in which we are engaged are [...] Jeff Julin Written by Jeff Julin in response to the changes in the media landscape. The views and opinions of our blog contributors may not reflect those of PRSA Colorado. We have known for quite some time that the landscape of Denver news is changing. This is further demonstrated by the story that ran in last Sunday’s [...] |
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