Currently viewing the tag: "ethics"
Don’t do anything you wouldn’t want to see on the front page of tomorrow’s newspaper.
That simple bit of advice is among the first things we public relations pros usually tell our clients or senior leaders in our organizations. It’s also at the heart of CH2M HILL’s approach to ethics.
From its humble beginnings [...]
The official “Ethics Month,” as designated by PRSA National, ended in September. However, the need for individuals and businesses to practice ethical behavior at all times remains crucial. With easy access to instant video and information, word spreads quickly about a perceived unethical screw-up, intended or not.
Every one of us has faced [...]
It’s September, and that makes it “Ethics Awareness Month” for PRSA nationally and for the Colorado Chapter. In honor of the month, and due to the extreme importance of ethics in public relations, the Ethics Committee decided to try something different. We asked Colorado Gov. John Hickenlooper to declare September as “Ethics Month in Colorado” for public [...]
Yet another public relations crisis has shed negative light on our profession and the ethical standards we work so hard to uphold. The recent Burson/Facebook debacle has received a lot of attention and commentary from the media and the industry over the past week. If you’ve been following this story, you know that many people [...]
By Randy Blauvelt, APR, Ethics Chair
The PRSA Colorado Chapter has launched its 2010 “clean and fair” pledge effort aimed at political campaigns in the state. This is where we ask the communications directors of campaigns — or in some cases the candidates themselves — to agree to abide by the PRSA Code of Ethics [...]
Last week (June 11) an administrative law judge ruled that Colorado anti-tax crusader Douglas Bruce was secretly behind three initiatives on the Colorado November ballot. The judge fined three other proponents of the measures for their “concerted effort to thwart” campaign-finance reporting requirements. (See The Denver Post http://www.denverpost.com/search/ci_15281356)
This is exactly the type [...]
Framing is something we hear about a lot in politics, but the concept has now crossed over to general messaging and communications. So what the heck is it? Simply put, it is establishing context for the purpose of influencing how an action or issue is viewed. Framing helps you direct how your audience perceives what [...]
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