|
|||||
|
David Gergen David Gergen, the CNN senior political analyst, is speaking at the Denver Leadership Summit on Wednesday, May 6. David Gergen is currently a professor of public service at Harvard’s John F. Kennedy School of Government and director of its Center for Public Leadership. He is also editor-at-large for U.S. News & World Report and [...] Christina Loznicka Christina Loznicka, APR of Allstate provides a look at how Twitter is being used to spread information during the concern about the swine flu, and how Twitter can be used in crisis communications. As the popularity of Twitter swells, so does its potential to spread information – real or imagined – in a time [...] New Member Orientation at Capital Grille on Friday, May 15 from 2pm to 4pm. Please join us for the 2009 meet and greet PRSA Colorado Chapter new member orientation. Enjoy meeting other PR professionals, learn more about chapter benefits and how to get more involved. The Capital Grille is one of Denver’s hot spots and highly rated restaurants. There [...] Traditionally PRSSA students from the Colorado State University Chapter host a silent auction at the annual Gold Pick Awards. They diligently secure donated items and man the table, keeping a shy distance from the ceremony. This year, the students wanted to get more involved, maximize the networking opportunity of the event and show PR professionals what [...] When trying to explain the value of Twitter, the number one attribute that strikes me is the way it’s increased my network in the last two years, both personally and professionally. Inspired by Media on Twitter (see the recent blog post by Melissa Hourigan on the project here ) and how it made it easier to find reporters on Twitter, I wanted to create a way for public relations professionals in the Denver area to connect on Twitter. Click to get a list of all the PR professionals in the last week who have direct messages us their Twitter handles, so you can find some new professionals to connect with on Twitter. If you’re not listed, and want to be, leave your Twitter information in the comments. - Elaine Ellis (@ElaineEllis), Metzger Associates Continue reading Denver/Boulder Public Relations Professionals on Twitter Domino’s president responds to a social media storm and an advertorial featuring NBC’s new drama “Southland” stirs up controversy. In case you missed these articles about public relations this month, they’re worth the read. If you come across an interesting PR article, please send it to prsacolorado@gmail.com. “Protecting Your Brand from Social Media Assaults” – PR Tactics [...] Jane Dvorak, APR, JKD & Company, provides perspective on last week’s luncheon on changes in Denver’s media landscape from the recent PRSA Colorado luncheon. PRSA’s latest luncheon posed some interesting communication challenges for the PR pros in the market to ponder. Nearly 100 people attended the discussion facilitated by Sharon Linhart, APR, Linhart Public Relations, on ways we need to adjust our story pitching and communication tools, while still maintaining the quality of journalism we have come to revere over the decades. It came to light, in some cases; we revere our comics and puzzles more than the news. Jeanette Chavez, managing editor of The Denver Post, noted it was critical for the paper to carry over items like the comics and puzzles, which have generated plenty of comments from readers, as Denver moved to a one-paper town. The diverse panel, featuring representatives from the The Denver Post, Examiner.com, InDenverTimes.com and the Colorado Associated Press, discussed how traditional journalists have now adjusted their tactics and style to the emerging online social media. As content and information providers in this mix of media, PR practitioners are poised to aid in the rewriting of the media model along with journalists molding to new forms of news delivery. In this evolving shift in our media, our ability to help our clients and employers serve as the society “watchdogs” is intriguing and valued by the media. The panel echoed this role whether in print or online. The Associated Press expects to see a 10 percent decrease in staff. InDenverTimes has a skeleton reporting crew. The Denver Post, while still offering beat reporters, has been forced to broaden the scope for some staff members. As PR pros we can fill this void with valuable local information on business, budget compliance and use of stimulus dollars. Still not sure what it’s all about? APR is a voluntary certification program for PR professionals. To become an APR, professionals must demonstrate their commitment to the profession and to its ethical practice by advancing the Readiness Review process and passing the computer-based APR Examination. It might sound intimidating, but in this article, Ann Peru Knabe, [...] During the month of April, PRSA is hosting special opportunities for current APRs to get to know one another better and for prospective APRs to learn about the Accreditation in Public Relations program. Mark your calendars: Tuesday, April 21 at 1 p.m. MT: If you want to familiarize yourself with the Accreditation in Public Relations Online Study [...] The nominees for the 2009 Colorado PRSA Gold Pick Awards have been announced. Check out the Denver PR blog for the full list. Congratulations to everyone for their hard work. The award ceremony will be held Thursday, May 7 from 5:30 to 9 pm at the Ritz Carlton, and you can [...] |
|||||
|
Copyright © 2010 PRSA Colorado Newsline - All Rights Reserved |
|||||
